We’re seeking a creative and strategic Content Marketer to lead our content strategy and drive meaningful brand engagement across all touchpoints. You must be a creative lunatic and an exceptional out-of-the-box thinker. We’re built differently, and so is the brand. This role is all about shaping our voice, telling compelling stories, building community, and generating real business results through innovative content strategies. As a content marketer, you'll be responsible for crafting and overseeing high-impact content that resonates with our audience and drives awareness, engagement, and conversion. This goes far beyond just creating blog posts or email or social media posts—it's about building a content engine that sparks emotion, fuels conversation, and turns a curious audience into loyal fans. The ideal candidate is a creative who understands the sports & football culture, who is funny, understands meme culture, is deeply in tune with engaging digital media culture, can come up with strategies that spark conversation and build communities, and who knows how to connect creative thinking with data-driven insight. You should be comfortable owning our content calendar, collaborating across teams, and maintaining a consistent brand voice across all channels—from writing all kinds of copy, to emails, in-app content, and social storytelling.

• Develop and execute comprehensive content strategies aligned with business objectives and brand goals.
• Research and identify target audience behaviors, preferences, and engagement patterns.
• Monitor competitor activities and industry trends to inform strategic decisions.
• Create engaging, original content including graphics, videos, captions, and stories for multiple platforms.
• Develop platform-native content that maximizes engagement and reach on each channel.
• Curate relevant third-party content that adds value to our audience.
• Plan and create engaging, on-brand content for social media, blogs, newsletters, and other owned channels.
• Collaborate with design and the rest of the marketing team to produce multimedia content (videos, reels, infographics, etc.).
• Analyze content performance using analytics tools to track KPIs (engagement rate, reach, follower growth, CTRs), and optimize strategy based on insights.

• 3-5 years of experience in content marketing, copywriting, or digital marketing.
• Excellent writing, editing, and proofreading skills with strong attention to detail.
• Experience with content management systems (WordPress, HubSpot, etc.).
• Proficiency in SEO best practices and keyword research tools.
• Knowledge of Google Analytics, social media analytics, and other measurement tools.
• Understanding of email marketing platforms and automation.
• Strong project management skills and the ability to meet deadlines.
• Experience creating content for B2C audiences.
• Passion for sports, football in particular.

• You get to work with smart and talented individuals who are enthusiastic about doing great work and being part of something with incredible potential.
• Medical insurance and coverage to ensure your well-being.
• High creative freedom, chilled working environment, and rapid experimentation.
• Annual performance bonus.
• You’ll grow through responsibilities, challenges, and sponsored and tailored growth initiatives
• Employee stock option.
• This is a new industry in the finance and gaming vertical with numerous opportunities to explore and grow.