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Social Media Manager

Full-time
Hybrid, Lagos Mainland.
₦300k - ₦400k

About Squads Game

Squads Game is the next-generation fan engagement platform for sports lovers. We’re building Africa’s most loved fantasy sports and fan engagement platform, redefining what it means to be both a casual and non-casual football fan engaged in sports gaming & entertainment.

As the sports landscape evolves, fans are becoming just as passionate about individual players as they are about entire teams, and we’ve built an experience around that shift.

With over 250,000 users and counting, we’re on a mission to make fan participation more fun, rewarding, easy, and accessible, powered by data, driven by passion, knowledge, and skill. The people who make this happen are fun, smart, and creative. If that sounds like you, we want you on our team!

About Role

We're seeking an experienced Social Media Manager to lead our social media presence and drive meaningful engagement across all digital platforms. You must be a creative lunatic and an exceptional out-of-the-box thinker. We’re built differently, and so is the brand. This mid-level role focuses on building brand awareness, fostering community engagement, and generating measurable business results through innovative social media strategies. As a social media manager, you will be responsible for representing our brand's voice across digital platforms and fostering authentic connections with our audience. We're looking for someone who understands that social media is more than just posting content. It's about building relationships, sparking conversations, and turning followers into brand advocates. The ideal candidate is a natural communicator who stays ahead of platform trends, thinks strategically about community building, and can balance creativity with data-driven decision making. You should be comfortable managing multiple platforms simultaneously while maintaining our brand's unique voice and personality across each channel.

Key Responsibilities

As a Social Media Manager you'll:

  • Work closely with the design and content teams to produce high-quality visual and video content, including memes, matchday content, reels, and player-focused stories.
  • Engage with Squads Game’s community in real-time, responding to comments, DMs, and mentions while building relationships with fans, followers, and creators.
  • Collaborate with influencers and creators to amplify content reach, boost campaign performance, and connect with key fan segments.
  • Plan and maintain monthly social media calendars.
  • Run live coverage during key matches, using real-time content to drive user activity and participation.
  • Monitor trends, memes, and sports culture to insert the brand into relevant conversations with speed and authenticity.
  • Collaborate with the growth and product teams to align social content with broader marketing goals and product milestones.
  • Stay up to date with evolving best practices for platform algorithms, engagement hacks, and content formats.
  • Build and nurture an active online community across Instagram, Twitter, TikTok etc.
  • Monitor trends, memes, and sports chatter to keep Squads relevant and in the conversation.

About You

  • 3-5 years of experience in social media management
  • Proven track record of growing social media audiences and engagement.
  • Proficiency in social media analytics platforms and reporting tools.
  • Strong understanding of paid social advertising across major platforms.
  • Excellent written communication skills with the ability to adapt voice and tone.
  • Creative mindset with strong visual and design sensibilities.
  • Strong knowledge of football and gaming in particular.

Why You Should Join Us

  • You get to work with smart and talented individuals who are enthusiastic about doing great work and being part of something with incredible potential.
  • Medical insurance and coverage to ensure your well-being.
  • High creative freedom, chilled working environment, and rapid experimentation.
  • Annual performance bonus.
  • You’ll grow through responsibilities, challenges, and sponsored and tailored growth initiatives
  • Employee stock option.
  • This is a new industry in the finance and gaming vertical with numerous opportunities to explore and grow.

How to Apply

Interested candidates should send their resume and a cover letter to [creative@squads.game] with the subject line "[Squads Game - Social Media Manager, Lagos]". Applications will be reviewed on a rolling basis, so early submissions are encouraged.

Ready tobuild coolstuff?

If you can't find an open role that suits you, shoot us a shot at creative@squads.game and we might just create a spot for you.

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